Codeless AI platform for Marketing, Pyxis One secured $17 Million for its SaaS offering

Pyxis One, a California-based Artificial Intelligence startup, has recently secured $17 million in a Series B funding round.

Pyxis One was founded by the Vrushali Prasad, Hari V, and Shubham Mishra in the year 2018. Th AI startup offers a codeless AI platform to marketers, among other creative professionals, to scale their marketing initiatives. The firm provides accurate data as well.

Sriram Viswanathan, Founding Managing Partner at Celesta Capital, said, "Modern businesses are looking to use advanced elements of artificial intelligence and machine learning to deliver targeted and effective marketing. These capabilities are important for enterprises looking to benefit from next-generation marketing technologies. Pyxis One’s platform delivers on this promise, and we are delighted to back this team to realize this potential."

Shubham A. Mishra, CEO of Pyxis One, said, "Marketing can become 10 times more efficient if every team that plays a role in appealing to consumers can collaborate and work together using precise AI-driven insights. With AI’s agility and scalability, we bridge the gap between marketers and data scientists and enable them to make better decisions in the backdrop of accurate and dynamic consumer insights. The new funds will enable us to speed up product development, hire more AI experts and data scientists, and expand our sales and marketing to additional markets."

The round was backed by the Celesta Capital and Premji Invest. The startup also saw participation from the existing investors, which includes the Exfinity Venture Partners, Chiratae Ventures, and pi Ventures.

The codeless AI startup, as of now, has plans to use the new funds from the round to develop the product and expand in some new geographies, notes the announcement.